Current role: Founder and CEO of Exults Internet Marketing.

Products or service: Internet marketing, website design, search engine optimization, paid search management, social media management, display ad serving and retargeting, and mobile internet business compatibility.

Background: Gained early experience working on the website for his father’s dental practice. At the University of Central Florida, he promoted a band, worked with a lead generation website and mastered search algorithms. Founded Exults in 2012 to help people with Internet marketing.

Biggest challenge: Helping a youthful company define its place in the market and set higher bars internally.

Key mentor: UCF Alum Steve Felkowitz of Atico International – “He has been able to provide me great advice in how to take our organization to the next level.”

Business strategy: Persistence and consistency.

Accolades: The UCF College of Business Administration named him a “2012 Rising Star.” Exults was named a “2012 Top Work Place for People on the Move” by the Sun Sentinel.

Favorite role model: Batman/Bruce Wayne. 

The actor best able to portray me: Leonardo DiCaprio.

Favorite local restaurant: Valentino’s Cucina Italiana for dinner, Osteria Acqua Farina for lunch.

Favorite beverage: Justin Isosceles – a California red wine from Paso Robles.

Pets: Boston terrier named Stanly “Kop”owitz, Exults Mascot and head of security.

Hobbies: Fishing and going to Marlins games.

Workout routine: Kayaking and fishing.

Philosophical quote: “I’m convinced that about half of what separates the successful entrepreneurs from the non-successful ones is pure perseverance.” – Steve Jobs

Charity work: Compression for Life (training at Boys & Girls Club), Broward Center for the Performing Arts Ghost Light Society, Cystic Fibrosis Foundation, Rebuilding Together Broward, and Jason Taylor Foundation’s Texas Hold em’ Shoot Out and Walk Like MADD.

What’s next: “The empowerment of mobile and tablet technologies will lead to breakthroughs we have not yet been able to imagine.”

 

Zach Hoffman
CEO of Exults Internet Marketing
1120 S. Federal Hwy., Fort Lauderdale 
www.exults.com / www.exultscares.com 
1.866.999.4736
zach.hoffman@exults.com