The Blakery Continues Expansion Thanks to Blake Warman’s Entrepreneurship Aspirations

The creation was born out of a University of Miami dorm.

Blake Warman never imagined he would become known as one of the “Cookie Kings” in the industry. His journey to cookie stardom began with an attempt to avoid sweets. Growing up in Long Island, Warman struggled with his weight. He committed to making a change during his senior year of high school. Following a disciplined fitness journey, he lost 80 pounds, but despite adopting many new habits, he couldn’t shake his sweet tooth. At 17 years old, he discovered solace in baking for others and, after numerous trials, perfected his now-famous six-ounce cookie recipe. Gifting these delicious treats brought him immense joy and the overwhelmingly positive feedback prompted friends and family to ask, “When will you start selling these?”

Upon moving to South Florida to pursue his education at The University of Miami, Warman never envisioned a career in cookies. However, as he honed his skills, demand for his delectable products surged. In 2019, he established The Blakery in his dorm room. With the increasing buzz, he transitioned to digital platforms, launching a website that caused orders to soar as his unconventional treats gained traction on Instagram.

In crafting a dozen distinct flavors, each infused with various confections and artistically topped. The Blakery stood out due to its cookies’ homely, nostalgic taste. This winning formula propelled The Blakery to a surge in online orders and rapid growth. Subsequently, The Blakery secured a sought-after spot at Time Out Market in Miami Beach until it ceased operations in 2023. Since then, Warman has focused on nationwide delivery while serving his loyal South Florida fanbase.

To date, Warman’s most significant project is just around the corner—a comprehensive rebrand that will transform The Blakery. The most recent iteration of Warman’s cookie creations debuted last month.

“I was a kid when what would become The Blakery got started,” says Warman, who now calls Miami home. “Much has happened since then and it happened fast. With this rebrand and relaunch, I finally had a chance to make sure my brand, my personality and my product were all on the same page.”

The Blakery Blake Warman
Blake Warman

In February 2023, Warman traveled to London with 25 other entrepreneurs to audition for a spot on the upcoming season of Gordon Ramsay’s Food Stars television show on FOX. This high-stakes competition series showcases U.S. contestants filmed across Ramsay’s native Britain. Professionals from the food and beverage industry, such as Warman, face various challenges designed to highlight their skills, as Ramsay and Lisa Vanderpump search for the next great culinary entrepreneur.

Warman has shown great dedication and perseverance through his achievements with The Blakery. Despite not initially aiming to be an entrepreneur, the 24-year-old has proven himself as one. He constantly pushes boundaries and has even more plans for the brand.

“I envision us becoming not just a cookie company but a beloved brand known for our commitment to quality, innovation, and customer satisfaction. I see us expanding our reach, captivating new audiences, and becoming a household name synonymous with delicious treats and memorable experiences”, Warman says. “My hope is that as The Blakery evolves, we never lose sight of our core values—fun, creativity, and community. I want to continue pushing the limits of what’s possible in the world of baking while staying true to the traditions and flavors that make us who we are.”

You May Also Like
Enjoy Entertainment and an Upscale Brunch at Ten Palms at Gulfstream Park

Visitors can enjoy the excitement of live racing from their seat.

Read More
Brunch at Ten Palms
Diplomat Prime Wins Wine Spectator’s Award of Excellence for 2024

The honor represents the world’s only program focused exclusively on restaurant wine service.

Read More
Diplomat Prime
Osumi Sushi Bar Opens in Coral Gables

Delight in Latin-inspired Asian dishes at the new sushi restaurant and cocktail lounge.

Read More
Other Posts
Paula’s Food Diaries Returns to Burlock Coast in July

Chef Paula DaSilva will showcase acclaimed dishes crafted by culinary luminaries Emeril Lagasse and Lorena Garcia.

Read More
Burlock Coast at the Ritz-Carlton Scallops
Prezzo Restaurants in Boca Raton and Palm Beach Gardens Introduce Tempting Italian Dishes

There is simply no better dining experience that one where you feel at home. Where the food is as traditional as it is exciting, where the ambiance is buzzing with energy and laughter, and one where you can kick back with a delicious meal and cocktail. That is the Prezzo Restaurants experience. And it’s one

Read More
Prezzo Restaurants
Second Annual Taste of Pace Summer Soiree Returns in July

The celebrity chef event will benefit the Pace Center for Girls Miami.

Read More
Taste of Pace Summer Soiree
Gulfstream Park’s Taste at the Track Series Returns

All guests must be 21+ to attend.

Read More
Taste at the Track