Pubbelly Sushi Creates Drink Pink Fundraiser for Breast Cancer Awareness Month

Proceeds will benefit the Sylvester Comprehensive Cancer Center

With pink being the color theme of Breast Cancer Month in October, Pubbelly Sushi in Miami is launching a “Drink Pink” fundraiser to benefit Sylvester Comprehensive Cancer Center at the University of Miami Miller School of Medicine.

The limited-time-only Pink Sangria ($16) promotion will start and last through October. The drink is made with sparkling rosé, a dash of sprite, guava, a whole muddled strawberry and a twist of lime. A portion of proceeds from the sale of every cocktail will fund Sylvester’s wig program that provides free wigs for cancer patients and survivors.

“It’s our honor to continue our partnership for Breast Cancer Awareness Month with this incredible and deserving organization,” says Pubbelly Sushi chef José Mendín, a five-time James Beard Award Semi-Finalist Best Chef Southeast. “The wig program is helping these amazing patients feel more like themselves while they’re going through treatment, and we are so grateful to be able to help.”

As the only NCI-designated cancer center in South Florida, the Sylvester Comprehensive Cancer Center features the region’s most extensive Phase 1 Clinical trials program, providing alternative treatments for patients with more advanced and difficult-to-treat cancers. Last year, the “Drink Pink” promotion generated $3,850 for breast cancer research and will be available at each Pubbelly Sushi location, including Aventura, Brickell City Centre, Dadeland and Miami Beach. Each wig costs the center $50, so the funds help ensure patients retain a sense of dignity while undergoing treatment.

“Sylvester would not be able to help the hundreds of patients that we do without the kindness of others and their valuable philanthropic support,” says Tangela Hillery, Concierge Coordinator at the Cancer Resource Room, who fits each patient for their new look. “The generous donations received help us meet an important need for our patients — a need that helps to restore their self-image with no barriers. After their fittings, patients tell me ‘I feel normal, more like myself and can go out in public with confidence now.’”

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