South Florida-based Hoffman’s Chocolates recently unveiled its newest dessert destination, Hof’s House of Sweets (Hof’s), at 601 East Las Olas Blvd., next to the planned Las Olas Tunnel Top Park. Formerly called Hoffman’s Chocolate, Hof’s House of Sweets features a broad curation of sweets and confections worldwide but is manufactured at its own Hoffman’s Chocolates factories in Orlando and Greenacres. Combining art, music and pop culture, Hof’s incorporates these elements into its look, feel, design and packaging to enhance the consumer experience.

Hof’s House of Sweets was crafted to give customers a more relaxing experience when indulging in their sweet tooth. The new concept store features an eclectic and inviting living room-style setting. Guests can purchase a vast array of desserts and menu items such as specialty handspun milkshakes, sundaes, floats, artisan chocolate truffles, donuts, fudge, waffles and a rotating menu of innovative ice cream flavors.

“Hof’s House of Sweets reflects what is most important to our guests, enjoying delicious, unforgettable sweets in an exciting, hip, and fresh atmosphere,” Jarett Levan says, president and CEO of BBX Capital, the parent company for Hoffman’s Chocolates. “We believe the new dessert destination is a place where people will want to hang out and connect through a love of sweets, music and art. We are excited to bring our decadent sweets and treats to Las Olas and welcome guests to the Hof’s living room.

Hoffman’s Chocolates also owns and operates five Hoffman’s Chocolates retail stores in Palm Beach and Broward County.